Most Hungarians would have their cars replaced within five years

70 percent of Hungarian motorists would replace their car within 5 years. Most would still choose a petrol vehicle – 36 per cent of respondents – according to a representative survey of EY domestic car users. However, this ratio decreased by 7 percentage points compared to the previous year.

Interest in diesel cars is also easing.

In 2020, 12 percent of respondents, last year only 8 percent, said they would buy a diesel car next time. At the same time, more and more people are opening up to alternative propulsion cars.

A quarter of those surveyed would be hybrid, and one in ten respondents would buy an electric car next. In addition to price, previous experience with the manufacturer’s products, safety and economical operation are decisive factors. Respondents would be most motivated by fair service fees and loyalty programs to stay committed to that brand.

The majority of domestic buyers would cover their next car purchase from their own resources.

Anyone who does not would take out a bank loan in the first place or turn to a family or friend for a loan, according to an EY press release.

The most important criteria

Thirty-two percent of 20- to 29-year-olds would wait up to a year for a new vehicle of their choice, while less than 20 percent of 30- to 60-year-olds would be just as patient. Most of the latter would prefer to choose a car in stock or ask for some compensation in exchange for the long waiting time.

In order to sell effectively, the most important question is how well car dealers know the needs of their customers, emphasized László Roland, Head of Business Consulting at EY. The expert highlighted that current research has also shown that there are crucial differences between the preferences of certain customer groups.

Used cars

Nearly two-thirds of respondents in this category – 61 percent – look at guaranteed mileage, which is consistent with buying such a vehicle primarily from an official car dealership.

Dealers are primarily expected to offer a wide range of vehicles, including the old car, and a transparent presentation of previous accidents and repairs.

(Cover image: A car is being cleaned by a dealer at the Budapest Car Market on September 7, 2013. Photo: Tamás Kovács / MTI)

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